PR + Comms + Podcasting

I’m a PR/comms guy and build podcasts for iconic brands.

Focused articles for to build your brand, reach larger audiences and create make measurable impact. Go direct to your customers!

Hear exclusive takeaways from the world’s best communicators like the founder of Starbucks and YouTubers with 1M+ subs.

Read my full guide on how to use trust channels to distribute and amplify your brand through media and relationship scaling.

Adi Ignatius EIC, Harvard Biz Review
Ignatius discusses manufacturers pulling back from China and how ESG and DEI became PR tools.

Kara Goldin Founder, Hint
With savant-like recall, Goldin recounts exactly how she build Hint and how she shaped the message.

Andrew Zimmern Celebrity Chef
Zimmern discusses his interviewing methodology and why brands are so scared of story!

As Apple celebrates 20 years of podcasting and TIME Magazine‘s 100 “best podcasts of all time” list releases, podcasters are having their moment, but how much of it is real? I ask this question, because I cheated Apple’s top 200 business list. Most people would assume the Apple Podcast “top” lists earned their way into

Can PR people fail to deliver press wins? Yes. As a founder, you should know PR is no different than many startup-related tasks and project. Risk is involved. PR is about scaling relationships, that’s not easy. Sometimes your message doesn’t resonate no matter how carefully it’s crafted. Press wins (also called earned media) aren’t’ a

No one wants to pay $5,000 to $10,000 (or more) a month for zero results. And yet, this is the dilemma founders face when hiring a PR company to get them earned media. The uncertainty sucks, so are there any PR companies that guarantee results? Maybe this will surprise you, but as a PR guy,
I worked with Justin on projects that are extremely important to me. If you are inventive and need your vision or product amplified, ask Justin for help.

Paul Allen »
Founder, Soar.com & Ancestry.com
Justin launched a podcast and critical media asset for us. In doing so, he was able to amplify our story and build relationships with new audiences at scale.

Mike Berland »
Founder, Decode_M & Political advisor
We are thankful to have had the opportunity to partner with Justin. His contributions not only made the first season possible but also elevated our platform and mission.

Tina Beaty »
CMO of SHRM