The Cultivate Process

The cultivate process seizes public attention, developing a cult-like following. Justin Brady works with today’s most forward-thinking brands with an emphasis on emerging tech. As inventive companies grow, they require new methods that continue to fuel the rise.



The cultivate process has been refined from experience with top media, in-depth interviews with hundreds of global A-list leaders, thousands of hours in media and workplace research, and success with the world’s most forward-thinking companies on earth. Brands that have seen success with the cultivate process include 3 Tree Technology, Athena GTX, Martin Bionics, Accumold Inc, and Kemin Industries to name a few.

Justin Brady has created highly ranked, and high traffic content for media brands including iHeart Radio, The Wall Street Journal, The Washington Post, Quartz, and The Harvard Business Review. His own “Cultcast” was an iTunes New & Noteworthy podcast upon launch and presently, is amongst the top-ranked shows in iHeart Radio’s entire 250k catalog.

Other results have included 30% web traffic increases, 1st-page search engine domination, dramatic social engagement and brand-relevant placement in the most popular media brands in the country.


How It Works

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Engage In (Finding Ideas That Set Your Brand Apart )

The cultivate process reveals internal creative ideas and stories we can use to separate your brand (yes, you have plenty). They are often unexpected or not top of mind. The process also uncovers hidden profit ideas in your company and unlocks the potential of employees.


Engage Out (Get Attention For Your Company)

cultivate-OUT iconThe cultivate process’s 3-step “landing approach” (3) develops engaging web content that is easy to find in search engines AND engaging to real humans; (2) places you in covet-worthy niche publications industry leaders rely on and; (1) positions your people and company in the center of major news trends in major news publications.


What To Expect

Justin Brady personally leads your leadership and select staff through the cultivate process, starting with a 30-minute phone call (no cost) to determine if I can help you. Then:

  • Day 1: Meet with your leadership team on a full day workshop to develop your customized plan.
  • Day 2: Spend a full day of immersion in your work culture.
  • Day 7: Initial plan and deliverables are developed and presented to leadership.
  • Day 30: Virtual check-ins with your leadership team and strategic staff will continue on a weekly or bi-weekly basis.
  • 6 Month: Progress becomes visible and early deliverables start to become clear.
  • 1 Year: Deliverables are complete and year 2 goal discussion begins.


Message Me To Get Started

Waiting sucks. To create a cult-like following message my phone directly by tapping the “contact” option in the yellow menu button below. You may also email for my general inbox.

Thank you for contacting me!

Justin Brady is a writer, radio host and works with emerging tech clients on comms / PR giving them a national platform. Sign up below to receive a condensed resource newsletter.