Amanda Goetz went from being the VP of Marketing at TheKnot.com into being a founder of House of Wise, a CBD startup focused on helping “wise” women. What is House of Wise and how did she get it going?
How did she raise cash? How did she work on this while being full time at TheKnot.com, and how did she learn the CBD industry with zero prior knowledge? How did she tell her boss?
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How She Made The Employee To Founder Jump
In this interview, Goetz talks specifics on making the transition from a full-time employee to a startup entrepreneur selling physical products, delivered to customers’ doors. She expands on how she found the right farms to source her House of Wise CBD product line, how she learned the industry, and how she figured out how to raise cash.
Transitioning from full-time employment into the great abyss of entrepreneurship can be quite intimidating. Goetz breaks down, step by step, how she made the jump without putting herself at too great a risk. One fascinating take-away flies in the face of traditional entrepreneurship, transparency.
Goetz recalls how she was extremely upfront and honest with her boss about her new startup, but explains how to get your boss on board via agreed upon goal-setting. She explains how her transition was a win/win for her and her former employer.
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Amanda Goetz, House of Wise. Links
- Go here for the House of Wise Instagram page @house_of_wise (must be logged in)
- Check out Amanda’s Instagram @goetzam
- Go here to follow Amanda on Twitter @AmandaMGoetz
- Learn more about House of Wise on the website