Want A Journalist’s Attention? Be Vulnerable

journalist sitting on floor surrounded by paper wads

I have a unique position with a foot in emerging tech PR communications but also the freelance side of writing. I pitch ideas for clients but have also written for The Washington Post, Quartz and others and I can say … Continued

Relationships With Journalists Aren’t A PR Advantage

photo journalists taking pictures

Many believe the strength of a PR company is measured by their many “strong relationships with journalists.” Not are these relationships not genuine to begin with, even the ones that are real don’t guarantee much of anything to their clients. … Continued

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