Dan Ariely? I was totally star struck. Dan discussed his work on why we are so irrational, his new TED book called "Payoff" and discusses, with data and research just how important trust is to spur superstar creativity. He discusses how the crushing regulations on physicians, and how they are killing their life-saving potential, turning them into cogs with no critical thinking potential AND how legal contracts might actually hurt your creativity and productivity. Why are we so irrational? How does it kill our good will and how can we fix it? Go to www.creativitycultivator.com for the show notes.