Justin Brady cultivates & amplifies emerging tech client's stories, reaching millions. His writing has appeared in the Wall Street Journal, Washington Post among others, and his podcast is in the top %1 of iHeart Radio's entire 250k catalog. He has interviewed the world's best communicators and world-changers like Howard Schultz, Andrew Yang, Blake Irving, Dan Pink, and more than 100 other A-list leaders.
A few years ago Proctor & Gamble cut their advertising, and their sales actually went up. People hate being advertised to and in some cases actually avoid the companies that irritate them with ads, explained Michael Brenner, author of Mean … Continued
One question that has come up is a bit surprising to me, but given our bizarre news cycle not unexpected. Why don’t journalists cite sources? There are a few simple reasons they don’t cite sources, one is innocent and the … Continued
When it comes to a successful business mindset, Covid-19 can very well provide new opportunities. Two food companies battle during the Great Depression sheds light on just what kind of opportunity a crisis can give your company. One company cut … Continued
When local governments, including my own state of Iowa, enacted business restrictions and companies asked employees to work from home I, like many other podcasters, thought my listener numbers would spike. Instead, I uploaded on Wednesday to see a massive … Continued
Working from home because of the Covid-19 pandemic? I worked from home for years as I built my company and it’s not as simple as opening up a laptop and getting your work done. Whether you’re relieved to have a … Continued
The company is less than 2 years old, and co-founder Pernell Cezar has already achieved national distribution in Target for his company, Blk & Bold Speciality Beverages. I invited him into the podcast studio for a 30-minute conversation, so make … Continued
When you think employers can’t possibly get any more out of touch with their workforce, WIRED has reported companies are now installing the fix for long bathroom breaks. An uncomfortable toilet to curb excessive toilet use. How idiotic. If they would … Continued
People are concerned about their jobs being replaced by AI/automation and robots, but what do manufacturing leaders actually see? Is our fear misplaced? Mike Train, President of Emerson and I agree: AI / Automation will create more jobs not eliminate … Continued
Great web content attracts people to your company, but not everyone wants to put in the work. So what’s the next best thing? Steal it. Sadly, behavior historically relegated to anonymous internet trolls is now spilling into LinkedIn—a business platform … Continued
“How do I tell my company story?” you may have asked yourself. That’s the question a dude on LinkedIn asked. We’re told our brand needs to be better at “storytelling” but the idea is quite abstract, and repeated without much … Continued
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