What’s Wrong With My Email List?
Some companies have huge email lists, but you don't. Doesn't that drive you crazy? Hey,…
5 days ago
You Can’t Get Good Podcast Subscriber Data. That Sucks.
If you are a podcaster or advertiser doing your due diligence, you may want to…
1 week ago
Should you hire an agency to write content? “ef” no.
It's a frequent question, even from companies interested in hiring me for emerging tech PR…
2 weeks ago
How One Lawyer Cost Me Thousands of Podcast Listeners
Summary: A lawyer temporarily got my podcast taken down on Apple Podcasts which cut off…
3 weeks ago
A Simple Tweak Will Get You More Out Of Any Negotiation
If you're closing a deal, asking your boss for a higher salary, a promotion, or…
3 weeks ago
Are Smaller Networks The Future Of Social Influence?
A sky-high twitter follower count, masses of Instagram oglers, and loads of Facebook likes may…
3 weeks ago
When to bail water, and when to bail out
Never give up, never surrender; 3 feet from gold; blah, blah, blah. There are so…
4 weeks ago
Covid-19 Is A Healthcare Disruption Catalyst
Imagine the same scrappy startup ingenuity that bore Google, Twitter, Microsoft, and Apple entered the…
4 weeks ago
Working From Home Probably Won’t Become Our New Normal
Will work from home become more common? That's the question many workers are asking as…
1 month ago
Spend Time On Stories, Not Money On Digital Ads
A few years ago Proctor & Gamble cut their advertising, and their sales actually went…
2 months ago