How can I leverage my press opportunity?

camera pointing at TV studio potential press opportunity

Congratulations. You got an interview in that paper, or that TV show you were targeting. Your mom is impressed, and it can be great for your brand, but don’t waste the full potential. To squeeze all the value from your … Continued

Heavy AI & Automation regulation will hurt Economy

Warehouse racks that stretch for hundreds of feet

The global supply chain suffered back-to-back heart attacks with near-fatal results. On the heels of a global pandemic, the clogging of a single canal is all it took. Like a health issue, these symptoms shouldn’t be ignored. Technology is the … Continued

Don’t Use AI To Write Articles

robot hand touching a human hand

Enter just a few sentences of copy, and bam an AI “writer” created paragraphs in front of fellow founders and entrepreneurs on a call. We were all blown away. The tech is impressive, but should you use AI to write … Continued

Stop Sharing Apple Podcast Links

illustration of a hand sharing digital media with virtual contacts

The most stupid thing you can do as a podcaster is sharing an Apple Podcast link as a way to attract engagement from your audience on social media. When you consider how to share a podcast the right way, sending … Continued

Cons of writing for Medium

Hands typing on a keyboard, with social engagement icons.

Medium can be a great tool to write down your thoughts, especially if you don’t have a platform of your own. But if you do have a platform of your own, it’s not a good choice. The cons of writing … Continued

Clubhouse is an SEO Goldmine

Clubhouse app on iPhone with headphones

The most intimidating aspect of content marketing isn’t just knowing how to come up with new story ideas, but how to create value for your audience. I’ve stated numerous times the notebook method is the best way to get this … Continued

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